A dedicated digital marketing agency based in Manchester’s creative and media hub, MediaCityUK.
We specialise in bespoke design and build, providing a tailored solution that places the User at the heart of everything we do.
We pride ourselves on our ability to seek out a simple solution to a complicated problem.
Our strategic approach ensures we add value, achieve results, and present amazing digital experiences in an online world.
Phoenix continue to impress us with their excellent service and communication. They take the time to understand our business and our customers, and are always ready to provide that all-important advice and recommendation to help us meet our online objectives
Georgina Vance, Trolex Ltd
Putting users first
Digital development is more than just writing code. It's about understanding how users interact with the internet, whatever device they access it from. It's about learning the decision-making process to achieve that all-important conversion. Taking complicated technology and delivering it via a simplistic online experience.
Research & planning
We take the time to understand the audience, the industry and objectives to ensure we map out a well-considered plan and technical specification.
Content & UX design
It's a well-coined phrase, but it's true – Content is King. We work with you to create own-able, relevant and engaging content, and present it on page in harmony with our UX strategy. We do not design for design's sake, everything has a purpose.
Build, test & deploy
Bespoke build, tailored to the User and business objectives. User-friendly and intuitive CMS integration to empower in-house day to day management. Seamless interaction with 3rd-party and/or existing systems.
We build, we test, we fix, we test.
We deploy.
And we test and we monitor and we optimise performance. Continually.
UK retail giant, Argos, suffer from receiving a vast number of returns in-store for items that are not faulty, damaged or otherwise unusable. The organisation sees a high number of ‘wastage’ due to these unnecessary returns which are unable to be resold as new. Returns have a direct impact on Argos’ bottom line.
We worked with the Argos After-Sales team to develop the Customer Support website – a portal where customers are able to self-help, troubleshoot and access assistance regarding their recent purchase.
The site stores information on 170,000 products, with a bespoke CMS providing a user-friendly solution to the required handling of 120,000 images, 12,000 manuals, 4,000 FAQs and nearly 1000 individual videos.
Joseph Holt is an established UK brewery with roots in the North West since 1849. As part of their recent brand refresh, the website needed to reflect the shift in positioning from ‘local boozer’ to friendly pubs serving quality ales.
Joseph Holt wanted to reach out to a younger audience and take advantage of the modern ale drinking culture. We created a responsive website to work across touch screen media, that took users on a journey through the history of the brewery, through to today’s expertise in brewing technology.
As well as providing information and taste guides for each Joseph Holt beer, users can also search for their ideal pub using a sophisticated search function, selecting from criteria such as facility, location or name.
Diane Harrison Designs Ltd is an International fabrics design organisation, producing unique designs for homes across the globe.
The website pays particular attention to UX, providing a pleasant journey through a number of categories and collections, allowing customers to mark patterns as ‘Favourites’ as they browse.
The tailored CMS allows DHD administrators to monitor customer accounts, share designs and ideas before publishing online, and manage designs with bulk uploading and reordering functionalities.
Co-founder and Director, Chris leads the technical development within Phoenix Digital. He has been building websites for 20 years and we have yet to discover something that is impossible for him to build!
He began his career with like-minded individuals at agency-giant McCann, exploring the possibilities of "New Media". Finding his niche as a back-end developer, Chris progressed at a pace that outgrew his remit, and promptly launched his own digital agency. There, he continued to improve his skills to become one of the most proficient developers in the North West, before joining forces with Davinia in 2014.
Strategically minded and passionate about UX, if there is one thing that annoys him, it's a badly-built website.
Chris juggles a busy work-life with a busy home-life, managing his time between technical development and bouncing three young children on his knee.
Phoenix totally understood the challenges we face in our industry and they were able to provide a solution that protected our IP as well as being able to showcase our product range to our audience. Well done Phoenix, I absolutely love our new website!
Diane Harrison, Diane Harrison Ltd
Davinia Hamilton-Maddox
Co-founder and Director of Phoenix Digital, Davinia’s background is in marketing communications, having worked in a number full-service agencies since the start of her career almost 20 years ago. Her passion for digital comes from her personal desire to continually push the boundaries and discover new ways to create amazing online experiences.
With a dedication to client-servicing, she is strategically-minded and results-driven. She takes pride in her ability to lead projects smoothly and seamlessly, always mindful of meeting – and exceeding – expectations.
As a member of the GMCC Salford Committee, she has a passion for business acting on behalf of the Chamber to voice the views and opinions of Salford business owners.
Outside work, Davinia can often be found rambling muddy terrain with her two dogs, or chilling in her caravan (a proud new owner, she has since become a ‘caravan geek’!).
Phoenix totally understood the challenges we face in our industry and they were able to provide a solution that protected our IP as well as being able to showcase our product range to our audience. Well done Phoenix, I absolutely love our new website!
Diane Harrison, Diane Harrison Ltd